by: Amish

I know some of you have been sitting on the fence about Google Goggles. That’s ok, $97 is a considerable investment and it’s only fair that you need to make sure you’re getting value for your money.

The subject of this e-mail is actually an upcoming price increase on Monday, September 8, from $97 to $147 - that’s 50% more. The monthly recurring fees will almost increase from $13.95 to $17.95 per month — that’s almost 50% increase if you try our tool after Monday.

(Go here to order now at the old price…)

Still, even at the current lower price, unless you know that Google Goggles is going to make you back $100 or $150, how are you going to make a decision?

Why would you make the exact same decision that hundreds upon hundreds of Google Goggles users have already made and signed up? Maybe all these other customers made a horrible mistake?

Fair questions. In this message I will try and give you some reasons why ordering Google Goggles before the price increase is a sensible decision:

Reason #1: Google Goggles is like having either me, or Larry, sit next to you when you’re experimenting with your Adword campaigns… and our consulting time is worth $500 an hour and up

With the Google Goggles bundle, you get the condensed knowledge of millions of dollars re-invested on Adwords… our own dollars, mind you… dollars that would hurt us directly if we didn’t pay extreme attention to what we’re doing.

  • We lost tens of thousands of dollars, trying to figure out what works and what doesn’t. With Goggle Goggles on your computer for a measly $97, you don’t have to pay these dues.
  • We made millions of dollars whenever we discovered a breakthrough technique, and every single one of these techniques is implemented in the Google Goggles algorithm to help you refine the Adwords quality score.

(The potential to make your own millions for just $97 if you order before Monday? Sounds like a good deal to me… even if you miss the Monday deadline and end up paying $50 more.)

See, it’s easy to find a hot-shot pay-per-click consultant in the yellow pages or on Google itself these days. The field is hot. Set-up fees hover around $5,000 to have an Internet marketer even look at your campaign.

And those guys don’t mess around, either: In order to keep a PPC consultant interested, you’ll have to spend at least that much again on Adwords clicks every single month. Anything less, and you’ll have a hard time finding one that even wants to talk to you.

On the upside, with Google Goggles for $97, you have a tool that hardly any of these pro consultants have…

…in fact, the PDF output feature allows you to be the “pay-per-click doctor” to any Web site that you already see advertised on Google.

On that note: Have you thought of becoming a PPC consultant yourself? With Google Goggles, it’s easy to remote-analyze the Adwords campaigns of any local business and spot the ones that are in trouble.

Why not give them a call with a diagnosis of what’s wrong with their Adwords traffic funnel, and how you would fix it?

If being a consultant is more “your thing” than selling your own stuff on the Web, Google Goggles is basically a $97 business-in-a-box starter kit for your own consulting career…

How cool is that?

Reason #2: Hundreds of users are seeing RESULTS for their $97 investment

Here are some random posts from our support forum… I’ll let our users speak for themselves…

From: tpage26
On: August 28, 2008, 07:07:08 PM 

Hey guys

GG is working great for me, I'm getting bids as low as 5
cents now and this from an account with a poor history
so thanks for the great tool. [...]
Tom
From: joeyjanssen
On: August 27, 2008, 02:30:05 AM
Hey guys!

I’m loving this tool. When I put my info in the first time,
my goggles showed a lot less green bars then you see now.
Before using this tool, I didn’t even know what a sitemap
was, now I’ve got one! [...]
J

From: cmdulas
On: August 25, 2008, 07:04:35 PM

[...] Thanks so much for the goggles...love them!

From: dan6
On: August 25, 2008, 10:04:55 AM 

Quote from: dan6 on August 22, 2008, 09:04:02 PM
>>This tool at first view, really seems to cut to the chase
in identifying problems and helping figure out what the more
and least important problems are...I think I am going to like
this....<<

Yeah me too, great quality scores right off the bat and 2 days
in still the same! So far so good! :-)

Can all these people be wrong? Of course they could. But how likely is it? You decide.

Reason #3: HexaTrack “Goggles Edition” and NicheGoggles are included

Admittedly, we didn’t make that big of a deal out of it, but for $97, you get a complete system for dominating any Adwords niche… not just a tool to analyze your ad copy and landing page.

Even at Monday’s price of $147, that is a huge deal… here’s why:

  • Before you even consider entering a niche, run it through NicheGoggles. It’s the companion tool to Google Goggles that tells you if a niche is likely to turn a profit or not. Simply enter the main keyword and Niche Goggles will tell analyze competition, demand, traffic costs, and an overall profitability score.
  • Then enter HexaTrack and analyze your chosen market thoroughly. Brainstorm related keywords that you would have never thought of on your own. Monitor the ads that your competitors are running. Are they making money? If so, copy their approach. Are their ads disappearing quickly? Their approach is bad, which could be an opportunity for you.
  • Then run your proposed ad, keywords, and landing page through Google Goggles until you get the highest possible quality score at reasonable click-through rates. As you saw above, some of our users get 5-cent clicks right off the bat!
  • Finally, use HexaTrack’s keyword tracking feature to filter out only the most profitable keywords from your campaign… and drop all the stinkers. You’ll find that the keywords that lead to actual sales are often very different from the ones you thoughtwould make you money.

Now I’m not here to make a case that you get a lot of “stuff” for your $97 (or $147 after Monday)… (even though it is quite a bit of “stuff” that you’ll be taking home.)

The point here is, you get a complete suite of tools… a closed-loop Adwords management system of the caliber that fortune 500 companies don’t even have at their disposal (and we know companies that spend $50K+ a day on Adwords without any kind of automated success tracking! Insanity!)

So here is our proposal: $97 this weekend ($13.95/mo thereafter)… or $147 from Monday on ($17.95/mo therafter)

(Go here to order now at the old price…)

In ight of the components you get with the Google Goggles bundle, even the $50 price hike is not much. For us, it’s really just a way to cover our server fees and ongoing support.

Don’t worry, we’re NOT laughing all the way to the bank with your $14 (before Monday) or $17.95 a month (after Monday).

After the initial launch, we figured out the hard way that there was no way to sustain the low price point of $97 / $13.95 a month.

People need help out there, and Larry and I can’t be the only ones giving it. We’ve already went ahead and hired extra support staff.

Our servers are slammed with requests (Google Goggles processes each query through our server to protect your IP from Google and get consistent results).

Our bandwidth fees reflect that, and we had to find a way to recoup this money. Our initial miscalculation is your gain, if you decide to join the hundreds of other users before Monday.

So if you’re reading this before Monday September 8, you’re in good shape still. Google Goggles is just $97 and $13.95 until Monday (the monthly rate is locked-in forever if you join us before that date).

That’s our proposal. It’s up to you now. The package is a fantastic deal at either price, $97 or $147. If you read this before Monday, you can save the $50 right now, and get a lower recurring monthly rate. We expect hundreds to do so this weekend. I hope you’re one of them. Go here to sign up… see you on the other side1

~Amish

P.S. Needless to say, you have a 60-day money-back guarantee. Even with the reasons #1, #2, and #3 I stated above, you don’t even risk the initial $97 (or $147 after Monday).

Our refund guarantee is backed by ClickBank, the largest marketplace for downloadable goods on the Internet. If you don’t like the Google Goggles bundle, they will cheerfully refund your money; you won’t even have to talk to us.

Go here now to order at the old price…

P.P.S. We frequently get asked “once I have the software, why do I need to pay the recurring monthly fee? Why not just buy the software at $97 and then cancel?”

Google Goggles is a subscription-based software… a so-called “desktop widget” that runs equally well on Windows PCs and Macs.

  • It does all of its magic through our servers, protecting your private IP and Adwords account from Google’s detection as you’re spying on your competitors.
  • The server-based approach also allows us to optimize our quality score algorithm on the fly, so that the results are always as spot-on as possible.

Once you stop paying the nominal monthly subscription fee, you have effectively canceled your GoogleGoggles and HexaTrack accounts and will no longer be able to use either software.

So the subscription fee isn’t an unnecessary luxury. The opposite: It’s your ongoing usage fee that helps us cover our cost.

  • As you know, we’re raising the subscription fee from $13.95 to $17.95 for customers who order before Monday September 8. That means, if you order this weekend, you can “lock in” that low rate. You’ll pay $13.95 a month forever, if you stay on board.
  • At the same time, we can’t guarantee that the subscription increase to $17.95 will be the last one. We may find that $17.95 a month is still too little to support our installed user base.

We therefore strongly recommend to not let your subscription lapse, as this could potentially mean a much larger monthly price increase down the road for you!

Go here now to order at the old price structure… $97 once and locked-in at $13.95/month

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